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10.What can we infer about solar energy in the car industryA.Most cars have solar roofs.B.Cars can be currently powered from solar power stationsC.Cars partly powered by solar energy are on the road.D.Solar cars will soon be available.11.Which of the following can be the best title for the text?A.What do solar cars look likeB.Why don't we power the car with solar energy?C.How do solar cars work?D.Could solar cars replace the electric cars?DThe sunk cost effect is the ongoing investment of time,money and effort that an individualmakes in any attempt,even if rationally the results appear unpromising.When any individualhas already made an investment of time,money or effort,it becomes difficult to withdraw fromthe task.An error of judgement occurs when we fail to cut our losses-the sunk cost.The simplest method of beating this error of judgement is to simply stop investing whenit's not producing results.As the age-old proverb goes,'Why cry over spilt milk?'But we stillcan't seem to do it Why?People perceive the same amount of losses and gains in a different light.This means thatthe same amount of losses will hurt more than an equal amount of gain.For example,if abusiness is going through heavy losses,one must decide to either shut it down or continue.Shutting it down is a definite loss of money,time and effort.Pcople become risk-seeking whenthey are facing a definite loss.They will pump more money as a gamble to achieve a positiveoutcome.If there is a positive outcome and the business starts making a profit,this has giventhem a higher utility()than simply making profits from the beginning.Thcy managed torise up from a heavy loss,thereby giving higher satisfaction about the decision to continueinvesting.We,however,will not choose to honor sunk costs on every occasion.This is especiallytrue in the case of insurance.Let's say that you have taken home insurance and probably neverused it.You are not going to burn your house down just so you can utilize your house insurance.12.What does the underlined word"it"in paragraph 2 probably refer to?A.Crying over spilt milk.B.Stopping investingC.Refusing judgement.D.Keeping finishing the task13.Which of the following situations may lead to sunk cost?A.Going on investing when your sales are increasing.B.Breaking up with those who aren't interested in you.C.Continuing eating ordered food even if it tastes bad.D.Keeping on working out when you're a little thinner.高三英语第4页共8页